Clarity wins deals.
Give your team the clearest story in every conversation.

Interactive product and solution explorers ready for every sales conversation, on the road or offline.

Easy to share with buyers and distributors.

Always current, always on message.

Book a discovery call

Sales teams choose popcomms to:

Bring every conversation to life

Turn complex products and solutions into clear, visual stories reps can explore with customers.

Buyers see the value faster and remember it.

POP created a clear and engaging sales tool for me and my customers. It differentiates me from the competition, injects added value and creates empathy.

Carol Liburd • Senior Territory Manager • Coloplast

Tailor the story to each buyer

Start with the question that matters to each buyer, by sector, role or challenge, and go as deep as the conversation needs.

Build a version for each key account.

Less admin, more selling

Reps lose hours finding the right presentation, building decks, searching for product data and updating the CRM.

With one source of truth, they always have the latest content, and DAM, PIM and CRM integrations take care of the rest. Marketing saves time too: update once and it rolls out everywhere.

POPcomms ensures that content is always current, so our sales teams can be confident it is the very latest information they’re sharing with prospects.

Anne-Rieke Schweigatz • VP Marketing, Syntegon

Ready anywhere, any time

Use explorers and experiences on any device, on the road, at shows and in customer meetings, including factories and hospitals where Wi-Fi is restricted.

POPcomms runs in any browser, online or offline, with nothing to install.

Let buyers explore in their own time

Give buyers interactive experiences to understand your products and solutions, see what makes you different and move forward with confidence, in their own time.

On your website or in their digital sales room.

Follow up in minutes and give access to a digital sales room

Send content straight from the meeting: add documents and videos to a collection and email them in a branded email. The first send creates the customer’s digital sales room, and every later send lands in the same place.

Both teams can review and discuss it between meetings and your champion can retell your story internally.

From a first meeting with a customer to getting information out to them would take a week, now it’s minutes with POPcomms.

Daniel Cheung • Lead Channel Marketing Manager, Wienerberger

See who is engaging

See which buyers are active and what they explore so you can focus on the accounts that matter most.

Sales success stories
with popcomms

grey touchscreen in foreground showing robots on a factory floor with text explanation on top, table and chairs in the background of booth for meetings

ABB. From Complexity to Buyer Clarity

Touchscreen tablet displaying JSP DigiHUB digital sales enablement tool

JSP. Enabling Confident Buying Across a Complex Global Product Portfolio

Black tablet displaying Syntegon interactive touchscreen digital presentation showing manufacturing lab

Syntegon. Bringing Clarity and Consistency to a Complex Portfolio

Sales FAQ

How does popcomms help sales teams?

Reps get interactive product and solution explorers they can use in any customer conversation, on laptops and tablets, online or offline. They go straight to what matters to each buyer, always present the latest approved content, and follow up from the meeting with a digital sales room. Sales teams at ABB, JSP, Syntegon, Wienerberger, GEA, Fujitsu and Coloplast use popcomms.

Can reps present without Wi-Fi?

Yes. Sales presentations run offline on laptops and tablets, so reps can present in factories and hospitals where Wi-Fi is restricted, or in remote areas. POPcomms runs in any browser, with nothing to install, and there is also an iPad app. Content updates arrive the next time the device connects.

How do reps know they’re using the latest content?

There is one source of truth. Marketing changes content once and it updates everywhere: in every rep’s presentation, on the website, on touchscreens and in each digital sales room. DAM, PIM and CRM integrations sync content and data automatically, so reps stop searching for product data or chasing marketing for the latest version.

Can reps tailor a presentation to each buyer?

Yes. Reps ask smart questions, then filter the experience by the buyer’s sector, role or challenge, and go as deep as the conversation needs. You can also build a version for each key account. Reps choose what to show; the content isn’t changed automatically.

How is an interactive sales presentation different from a slide deck?

A deck runs in a fixed order, and each rep keeps their own copy. An interactive presentation can be navigated in any order, follows the buyer’s questions, and every rep uses the same current version.

How do reps follow up after a meeting?

During the meeting, reps add documents and videos to a collection and email them in a branded email. The first send creates a digital sales room for that customer, and every later send lands in the same place. Both teams can invite colleagues, discuss content and share it, so your champion can retell your story internally. Wienerberger cut the time to get information to a customer after a first meeting from a week to minutes.

What can sales leaders see?

Which buyers are active, what they explore, open and share, and which reps and teams use each experience. That helps reps focus on the accounts that matter most.

Does it work with our CRM?

Yes. POPcomms integrates with your CRM, as well as with DAM, PIM and CMS systems.

Can our distributors use it?

Yes. Share the same experiences with distributors for presenting and for their buyers to self-serve. When you update the content, their version updates too. Build a version for each distributor or region, and translate content automatically into other languages.