Advanced Manufacturing: How to improve the buyer’s experience with interactive tools

Are you looking for a better way to engage your customers and bring your advanced manufacturing products and services to life for potential buyers? The behaviour of B2B buyers and decision makers has changed. They now approach potential suppliers well armed with information, and 79% are aware of at least three potential suppliers – a further 86% already […]

A Guide to Micro-Interactions and Why They’re Important for Interactive Touchscreen Experiences

Micro-interactions and micro-effects are those tiny, subtle details that really enhance a touchscreen experience, making them fun and enjoyable by surprising and grabbing your attention at every turn. They may sound frivolous but they serve a very important function when it comes to keeping people engaged and using your experience as well as what they remember […]