Supporting Confident Investment Conversations
Dominvs Group is a privately owned real estate group operating across the hotel, residential and commercial sectors, with a £2.7bn portfolio spanning assets under management and gross development value.
When engaging with high-net-worth individuals and investment partners, clearly communicating the scope, quality and ambition of its developments is critical — particularly in face-to-face environments where first impressions and confidence matter.
Aiding buyer understanding at the point of conversation
POPcomms supports Dominvs Group with an interactive sales experience designed to help bring complex property portfolios to life during client meetings.
Used on a large-format touchscreen in Dominvs’ headquarters reception — and accessible across other devices when meeting with clients — the experience enables buyers to explore developments in a clear, visual and intuitive way.
Rather than relying on static brochures or slide decks, the interactive allows conversations to be guided by buyer interest, supporting more natural and engaging discussions.
Bringing developments into focus
The experience provides Dominvs with instant access to its full portfolio of developments, presented through high-resolution imagery and structured content.
Clients can explore projects in detail, helping them understand:
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the scale and ambition of each development
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location and design context
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how individual projects fit within the wider portfolio
This visual clarity supports confident decision-making and more informed investment conversations.
Keeping content current and relevant
Dominvs teams have full control over the experience, allowing them to update and add developments as the portfolio evolves or new imagery becomes available.
This ensures conversations are always supported by current, accurate information, without the delays or limitations of printed materials.
Why this matters
In high-value property and investment discussions, clarity builds confidence.
By using interactive experiences to present developments in a structured, explorable way, Dominvs Group is able to:
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support more confident client engagement
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communicate portfolio value more effectively
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adapt conversations to different investor interests
POPcomms’ interactive sales experiences help ensure every client interaction is informed, consistent and impactful.
